Client Overview
A local car dealership aiming to enhance its online presence and bring more potential buyers to its showroom.
Goals: To boost test drive appointments by 95% and become the top dealership in its local market.
Starting Point: A dealership with a weak domain authority and minimal online visibility.
The Competitive Landscape
The car dealership market is fiercely competitive, and the client needed a way to differentiate itself and attract more customers.
- Intense competition for valuable, high-intent keywords.
- The challenge of building trust and credibility with potential car buyers.
- A shortage of high-quality backlinks from reputable automotive and local news publications.
Our Roadmap to Success
Hyperlocal Backlink Building
We acquired high-quality backlinks from local and automotive blogs to boost the client's authority and attract relevant traffic.
Strategic Press Coverage
We secured positive press coverage for the dealership in local media outlets to enhance its brand recognition.
Aggressive Local SEO
We thoroughly optimized the client's website and Google Business Profile to dominate local search results and attract nearby customers.
The Finish Line
Our integrated local SEO and link building campaign led to a 95% increase in test drive appointments and established the client as a leading dealership in their community.
+95%
jump in test drive appointments
+21
increase in Domain Authority points
Visual Evidence of Success
A graph showing the dramatic increase in test drive appointments.
Screenshots of backlinks from local and automotive blogs.
"This team's deep knowledge of automotive SEO has been a major turning point for our dealership. We're scheduling more test drives than ever before."
— John Smith, General Manager
Key Lessons for Car Dealerships
- For car dealerships, building a strong local backlink profile is essential for attracting new customers.
- Strategic press coverage can significantly boost brand visibility and lead to valuable backlinks.
- A well-executed local SEO strategy is a powerful way for car dealerships to connect with customers in their area.
Want Results Like This?
Let's build a backlink strategy that drives real growth for your business.