Accountants Case Study

Local Accounting Firm Sees a 112% Increase in Client Inquiries

+112%

client inquiries

17 → 39

DA

Top 3

for “[city] accounting services”

Client Overview

A local accounting firm aimed to boost its online presence and attract a larger client base.

Goals: To improve local search rankings and significantly increase the number of client inquiries through their website.

Starting Point: The firm had a low domain authority and a minimal online footprint.

The Hurdle

The accounting sector is incredibly competitive, and the firm needed to establish trust and authority to differentiate itself.

  • Intense competition for valuable local keywords.
  • The challenge of building trust with potential clients in a crowded market.
  • A shortage of high-quality backlinks from relevant finance and business publications.

Our Game Plan

Strategic Outreach

We secured high-quality backlinks from authoritative finance and business publications through a targeted outreach campaign.

Expert Content

We developed comprehensive and informative content that highlighted the firm's expertise and positioned them as industry leaders.

Local SEO Enhancement

We fine-tuned the firm's website and Google Business Profile to dominate local search results and attract nearby clients.

The Outcome

Our strategic outreach and content initiatives led to improved local rankings and a doubling of client inquiries from the website.

+112%

boost in client inquiries

Top 3

ranking for “[city] accounting services”

Visual Evidence

A graph illustrating the growth in client inquiries.

A graph illustrating the growth in client inquiries.

Screenshots of placements on authoritative finance and business websites.

Screenshots of placements on authoritative finance and business websites.

"Their team's deep understanding of SEO for accounting firms has been a major turning point for us. We're seeing more client inquiries than we ever thought possible."

John Smith, CPA

Main Lessons

  • Strategic outreach is key to building trust and authority in the competitive accounting space.
  • High-value, informative content is essential for attracting both potential clients and valuable backlinks.
  • Optimizing for local SEO is a highly effective strategy for accounting firms seeking to grow their local client base.

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